Shirley oversees the organisation’s branding, corporate communications, marketing and product management. She is responsible to drive the development and execution of the marketing and product strategy for Etiqa to reach its business objectives. She brings a wealth of experience and in-depth knowledge in life and health insurance, holding positions in product development, marketing, customer experience and operations. Shirley holds a Master of Science in Applied Gerontology from the Nanyang Technological University and a Bachelor of Arts in Psychology and Statistics from the National University of Singapore.
Group